Marketing Promotion Letter -
Advise and Recruit Exhibitors


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Marketing and sales promotion letters are used to cover a wide variety of different situations when promoting products and/or services to individual customers and/or business clients. It is important to note that these types of letters are generic in style and approach and may apply to many different types of businesses. The only content that would normally change from one sector to another would be the specific terminology for that industry; not the style and approach of the letter.

(print Event Promotion Letter on corporate letterhead paper)

September 30, 20xx

[Exhibitor address line 1]
[Exhibitor address line 2]
[Exhibitor address line 3]
[Exhibitor address line 4]


Dear [Exhibitor Name]:

Here’s Your Chance To Get Involved In Our Home & Garden Show

National Expositions, Inc. invites you to participate in LA’s year-end closing Home & Garden Show at the Glendale Civic Center on November 21st, 22nd, and 23rd of 20xx.

We are working very closely with the Glendale City Council and the Glendale Chamber of Commerce to ensure that this show will be a huge success. The historic Glendale Civic Center is strategically located in the heart of Glendale, the third largest city in Los Angeles County and the third largest financial center in California. For more than 60 years it has been the largest exhibit hall catering to the cities of Glendale, Burbank, La Canada and the San Fernando Valley. For almost a decade, local homeowners have frequented home shows in distant locations to meet their home and garden remodeling needs. Bringing a home and garden show to Glendale will allow homeowners to conveniently meet their needs in these areas.

Please take note that this will be the very last show of the year. It will be your final chance to boost your sales and make those all-important contacts before year-end. Participating in this final show on the calendar will be a great way for you to end the year on a high note and approach the new year in a positive mindset. So, make sure that you don’t miss the October 31st final deadline to register as an Exhibitor!

The City of Glendale provides the ideal setting for a successful home and garden show, and we would like to invite you to share in our success. With the help of our strategic partners, our extensive marketing will reach millions of people and deliver thousands of qualified customers. We at National Expositions can provide you with the kind of exposure that your company just can’t afford on its own. So, call and reserve your exhibit space today and ensure your company’s success.

Please hurry and contact us today at xxx-xxx-xxxx. Exhibit space is limited and they are selling-out fast!*

Once again, we thank you for your business and we are looking forward to a long and prosperous relationship. We feel blessed to have you with us.

Sincerely,

Caroline Mozersky
VP Sales & Marketing
P.S.
* All previous National Exposition exhibitors will be given the opportunity to re-book their previous booth space up to October 15th, 20xx. After that date, all spaces will be released and made generally available.

Encl.

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